Something Like Family
After working on many projects for MegaGear for a while now, they feel something like family to us. Each month, the brand comes to us looking to create a fresh promotional video that features one of their products in a fun, exciting way. Since we’ve worked with MegaGear on multiple projects, capturing their brand’s essence in each video has become second nature to our team.
Lifestyle Product Videos
MegaGear is a designer and manufacturer of accessories for consumer electronics, cameras, smartphones, tablets, and other handheld and portable devices focusing on protective accessories. They have cultivated a wide array and range of products on their online store and have seen significant sales success when pairing lifestyle product videos with their advertising strategy. Each month, we collectively choose a product and plan a video that shows how the end-customer can use it in their everyday life.
A Tote Bag for Everything
A great example of one of the lifestyle videos we’ve done for our friends at MegaGear is a tote bag product video. MegaGear wanted to show the diversity of their tote bag, which is spacious and neutral overall in color and design so that it matches pretty much anything. To push the bag’s diversity as the main selling point, we had our actor in front of a mirror with the tote and filmed her in tons of different outfits with the tote slung over her shoulder. The result showed how well the bag matches many different outfits in real life.
“Over the past four years, we’ve been putting together videos for our product. Previously, we put together more amateur videos internally or through social media influencers. These videos would get some attention, but nothing out of the ordinary. The first professional-grade video that we made with 7 Hills Productions surpassed our previous experiences with customer interaction. We saw 10 times more likes and comments than normal on that video. When we started uploading videos about the general production process, we began to build a subscriber base.
All this attention has driven customers to our website and helped increase our sales numbers. Even after completing their purchases, customers who felt the videos represented the products well come back to the site and leave positive reviews.”
“Merve and the 7Hills Production team were AMAZING to work with. They were professional, on time, prepared, and went above and beyond to get fantastic shots. She was also very easy to communicate with and very quick to respond. The final products we received (1 highlight reel and footage from 5 different speeches) were TOP NOTCH. We look forward to working with her on future projects.”
