EXPLAINER VIDEO
PRODUCTION

At 7 Hills Productions, we specialize in creating custom explainer videos that bring clarity to complex ideas using a unique combination of animation, graphic design, and strategic storytelling. Our streamlined project management process ensures a fast turnaround time, professional execution, and measurable results.

Whether you’re a SaaS company, nonprofit organization, or a brand in finance, education, health care, or real estate, we craft videos tailored to your target audience and your business goals. With over a decade of experience in video production, our animators, designers, and strategists collaborate closely to turn your ideas into stunning, scroll-stopping content.

Custom Explainer Videos: Storytelling That Resonates

At 7 Hills Productions, we specialize in creating custom explainer videos that not only stand out but also captivate your audience with a unique blend of animation and storytelling. Whether you’re looking to simplify a product, explain a service, or tell your brand’s story, our tailored approach ensures your message is delivered with the right tone and style

Why Explainer Videos Work

Boost Conversion Rates

Explainer video production can increase conversion rates by up to 80%. A well-placed explainer video on your landing page can keep visitors engaged and drive them to take action.

Improve Brand Awareness

Branded video production that includes motion graphics, whiteboard animation, or traditional animation can help your audience remember your brand — increasing visibility, credibility, and recognition.

Simplify Complex Topics

Explainer videos reduce complexity and enhance understanding. They use a mix of visuals, narration, and sound design to convey clear messages and improve customer engagement.

Increase ROI Across Channels

Use explainer videos across your website, social media, email marketing, advertising campaigns, and YouTube. They are key tools in modern digital marketing and content marketing strategies

What Is an Explainer Video?

An explainer video is a short, focused piece of video content that explains a product, service, or idea in a clear, visual, and engaging way. Whether animated or live-action, the best explainer videos integrate motion graphics, a strong storyboard, and thoughtful editing to deliver your value proposition quickly and effectively.

Looking for a good explainer video? We’ve created campaigns for clients in New York City, Miami, San Diego, Canada, Australia, the United Kingdom, and beyond.

What are the benefits of explainer videos?

Whether you’re a budding new brand or one that’s been around for years, explainer video production can help your audience see the value in purchasing from you. When it comes to driving your target audience to make a decision, you have to prove to them that you can solve their problem. A successful explainer video is one that can clearly identify the struggle your potential client or customer is going through, and then explain how your brand has the solution to that problem. The great thing about a professionally produced explainer video is that it can be leveraged in many different ways for your company.

Explainer Videos We Produce

We offer a wide variety of explainer video services, including:

  • Software as a Service (SaaS) explainers
  • Whiteboard animation
  • Animated explainer video production
  • Mixed media or cartoon-style videos
  • Virtual reality explainers
  • Training video production for employee onboarding
  • Healthcare and insurance education videos
  • Fundraising videos for nonprofit organizations
  • Product demos, mobile app explainers, and digital tools

We also specialize in influencer marketing video content, infographic explainers, and animation video production for web-based or Google Ads campaigns.

Ways to Leverage a Professionally Produced Explainer Video:

  • Can be used on a website landing page or sales page to boost conversions.
  • Can be used on a product page or service page to encourage purchases.
  • Can be used as a digital advertising tool on Facebook, Instagram, or YouTube.
  • Can be used to encourage investors for a startup company.
  • Can be used to build passion around a nonprofit organization and drive up donations.

Beyond a simple explainer video, 7Hills Productions cares about developing an overarching video marketing strategy behind your explainer video.

Beyond Just a Video:

At 7 Hills Productions, we don’t just create explainer videos; we help you develop a strategic video marketing strategy to optimize your ROI. We’ll help you:

  • Identify the right video format: Animated, live-action, or hybrid? We’ll find the perfect fit for your brand and message.
  • Target the right channels: Distribute your explainer video on the platforms where your audience spends their time.
  • Track and measure success: We provide data-driven insights to ensure your video is achieving its goals.

Animated Explainer Videos

Our Explainer Video Production Process

When it comes to producing the perfect explainer video for your company, it all comes down to three primary elements. Identifying your vision. Forming your vision. Sculpting your vision to perfection.

Strategy & Research

We start by defining your marketing strategy, business goals, and target audience. This step includes competitor research, data collection, and project management setup.

Scriptwriting & Storyboarding

We develop a compelling script and visual storyboard using tools like Adobe Illustrator and autodesk. Clear communication is essential for customer service, so we always keep language and narrative simple and effective.

Design & Animation

Using Adobe After Effects, graphic design, and typography, we bring your vision to life. Whether you prefer traditional animation, whiteboard, or kinetic typography, our team of experienced animators and illustrators delivers polished, professional work.

Voiceover, Music & Sound Design

We source voice actors in multiple languages, enhance scenes with licensed music, and craft immersive sound design — all customized to reflect your brand and message.

Editing, QA & Delivery

Our video editing experts refine each shot for pacing, clarity, and aesthetics. We provide multiple formats for your web design, social platforms, and email. Projects are tracked through our internal management system, with client feedback integrated every step of the way.

Industries We Serve

We’ve helped brands across the U.S. and globally (including clients in New Jersey, Massachusetts, Illinois, France, Poland, and Buenos Aires) produce videos in:

  • Health care
  • Finance
  • Software development
  • Education
  • Telecommunications
  • Real estate
  • Consumer goods
  • Logistics
  • Science
  • Digital marketing

We’ve also worked with advertising agencies, advertising campaign teams, and in-house marketing departments of companies ranging from tech startups to enterprise brands.

Tools, Technology & Platforms

Our team is proficient in:

  • Adobe After Effects
  • Adobe Illustrator
  • Autodesk
  • 3D modeling
  • Web design and video placement
  • Performance analytics and search engine optimization
  • Content integration for salesforce, email marketing, and mobile platforms

We also create content optimized for search engine performance and viewer touch engagement.

Explainer Video Production FAQs

What is an explainer video?

An explainer video can be a completely animated or a live action video that literally explains in detail how a product works/functions, details the benefits or offerings within a service, dissects a business model, or explores a brand’s mission. An explainer video is any video that explains a product, service, or business concept.

Are explainer videos effective?

Explainer videos have been proven to be extremely effective because they combine both audio and video components to dissect a concept in simple and understandable ways. Major brands have benefited from explainer videos by increasing sales, gaining investors, and more. In fact, studies have shown that providing both an audio and visual explanation of a concept can significantly increase understanding and retention. A professionally produced explainer video can most certainly help your brand boost sales, obtain more clients, gain investors, or increase donations.

Are automated explainer video creator services worth it?

While having an explainer video is certainly better than not having one at all, using an automated service to create your video is not as effective as getting one professionally produced specifically for your brand. These automated animator services for explainer videos use templated animations that thousands of others are already utilizing, which means your video won’t stand out among them. However, when you use a professional explainer video production company, you will gain access to a team of creatives who can help you with scripting, custom animations, editing, and who can find professional actors that fit your vision. If you’re looking to stand out in your industry, a custom, professionally produced explainer video is undoubtedly the way to go!

How Much Do Explainer Videos Cost?

ou’re likely wondering: how much does an explainer video cost? The price varies based on:

  • Video length

  • Style (whiteboard animation, motion graphics, cartoon, 3D modeling)

  • Use of voiceovers, sound design, subtitles, or foreign language versions

  • Custom illustrations or licensed graphic design

  • Number of revisions or edits

Typical cost ranges for a 1-minute explainer video:

  • Basic Whiteboard Animation: $3,000–$5,000

  • 2D Motion Graphics: $5,000–$9,000

  • Mixed Media or Advanced Explainers: $8,000–$15,000+

Ask about our budget packages and outsourcing options for larger projects or multi-video campaigns.

What’s the difference between animated video services and whiteboard animation?

Whiteboard animation mimics hand-drawn storytelling, while animated video services include 2D, 3D, and mixed media solutions.

How long should an explainer video be?

Between 60–90 seconds is optimal for attention and retention.

Ready to Create Your Video?

Ready to turn ideas into impact? Whether you’re based in New York City, San Diego, or anywhere worldwide — from Singapore to Miami — we’re your creative partner in video.

Let us take your story and turn it into something.

Contact us for a quote!

We’ve built strong, long-lasting relationships with a diverse range of companies eager to tell their story, and excited to be seen, heard … and understood. They include: