Boost Conversions & Brand Love with Engaging Explainer Videos.

In today’s digital landscape, attention is everything. Capture hearts and minds with 7 Hills Productions’ powerful explainer video production services. We craft compelling narratives that explain your brand, products, or services in a way that resonates with your target audience.

Why Explainer Videos Matter:

Improve conversions: Explainer video production can boost conversions by up to 80% by clearly demonstrating the value you offer.
Increase brand awareness: Stand out from the competition with a unique and memorable explainer video that tells your brand story.
Enhance customer understanding: Break down complex concepts into easy-to-grasp visuals and narratives, driving higher customer satisfaction and retention.
Versatility across channels: Utilize your explainer video on your website, landing pages, social media, and more for maximum reach and impact.

What are the benefits of explainer videos?

Whether you’re a budding new brand or one that’s been around for years, explainer video production can help your audience see the value in purchasing from you. When it comes to driving your target audience to make a decision, you have to prove to them that you can solve their problem. A successful explainer video is one that can clearly identify the struggle your potential client or customer is going through, and then explain how your brand has the solution to that problem. The great thing about a professionally produced explainer video is that it can be leveraged in many different ways for your company.

Ways to Leverage a Professionally Produced Explainer Video:

Can be used on a website landing page or sales page to boost conversions.
Can be used on a product page or service page to encourage purchases.
Can be used as a digital advertising tool on Facebook, Instagram, or YouTube.
Can be used to encourage investors for a startup company.
Can be used to build passion around a nonprofit organization and drive up donations.

Beyond a simple explainer video, 7Hills Productions cares about developing an overarching video marketing strategy behind your explainer video.

Beyond Just a Video:

At 7 Hills Productions, we don’t just create explainer videos; we help you develop a strategic video marketing strategy to optimize your ROI. We’ll help you:

Identify the right video format: Animated, live-action, or hybrid? We’ll find the perfect fit for your brand and message.
Target the right channels: Distribute your explainer video on the platforms where your audience spends their time.
Track and measure success: We provide data-driven insights to ensure your video is achieving its goals.

What Steps Are Involved in the Video Production Process?

When it comes to producing the perfect explainer video for your company, it all comes down to three primary elements. Identifying your vision. Forming your vision. Sculpting your vision to perfection.

Explainer Video Production Phases:

Creative Brainstorming and Planning
Script Writing
Character & Style Sheets (for animated videos)
Storyboarding
Voice Over Recording (for animated and sometimes live action videos)
Animation / Live Action Production
Video Editing & Reshoots
Color Correction, Sound Effects & Music
Translation & Foreign Voice (if desired)
Delivery & Formats Generated

The Power of Explainer Videos

Engagement: The visual and auditory combination of explainer videos can lead to increased viewer engagement.
Retention: Studies suggest that people remember content from videos better than text.
Versatility: From your website to social media platforms, explainer videos can be used across multiple channels.
Increased Conversion Rates: A well-made explainer video can effectively persuade potential customers and boost conversions.

Explainer Video Production FAQs

What is an explainer video?

An explainer video can be a completely animated or a live action video that literally explains in detail how a product works/functions, details the benefits or offerings within a service, dissects a business model, or explores a brand’s mission. An explainer video is any video that explains a product, service, or business concept.

Are explainer videos effective?

Explainer videos have been proven to be extremely effective because they combine both audio and video components to dissect a concept in simple and understandable ways. Major brands have benefited from explainer videos by increasing sales, gaining investors, and more. In fact, studies have shown that providing both an audio and visual explanation of a concept can significantly increase understanding and retention. A professionally produced explainer video can most certainly help your brand boost sales, obtain more clients, gain investors, or increase donations.

Are automated explainer video creator services worth it?

While having an explainer video is certainly better than not having one at all, using an automated service to create your video is not as effective as getting one professionally produced specifically for your brand. These automated animator services for explainer videos use templated animations that thousands of others are already utilizing, which means your video won’t stand out among them. However, when you use a professional explainer video production company, you will gain access to a team of creatives who can help you with scripting, custom animations, editing, and who can find professional actors that fit your vision. If you’re looking to stand out in your industry, a custom, professionally produced explainer video is undoubtedly the way to go!