Explainer video production that makes complex ideas simple
7 Hills Productions makes animated, live-action and 3D explainer videos for software, medical technology and consumer products. We write the script, design the look and produce the voiceover, animation or shoot in house. Most explainer videos start from $6,000.
Tell us what needs explaining and who it is for. A producer replies within one business day. Or build your own estimate in two minutes.
Explainer videos we have produced
Software walkthroughs, 3D product animations and live-action explainers for technology, medical and consumer brands. Tap any video to play it.
Massage chair 3D animation
3D product animation · Wellness
Water purifier 3D explainer
3D explainer · Home products
Surgtime medical technology explainer
Live-action explainer · Medical technology
Dragon Herbs product explainer
Product explainer · Wellness
Papaya lip balm explainer
Product explainer · Beauty
Alvantor product explainer
Product explainer · Home products
Zammex collagen explainer
Product explainer · SupplementsHow does explainer video production work?
Six steps, one team, and the script locked before any animation starts. Most explainer videos take about four weeks from kickoff to final delivery, 28 days on average.
DiscoveryWho the video is for, what they misunderstand today, and the one thing they must get.- ScriptA plain-language script, read aloud and timed, approved before anything is designed.
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Storyboard and style framesFrame-by-frame boards and a few finished style frames so you see the look early.
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VoiceoverProfessional voice talent recorded to picture, or your own expert on camera.
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Animation or filmingMotion graphics, 3D animation or a live-action shoot, depending on the story.
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Sound, revisions and deliveryMusic, sound design and captions, then cutdowns for every channel. Three revision rounds included.
Explainer video, product video, training video or commercial: which do you need?
Four formats that often get confused. An explainer teaches how something works; the others show, train or sell.
This page
Explainer video
Teaches how a product, service or idea works, fast.
- Length
- 60 to 90 sec
- Runs on
- Website, sales, onboarding
- Cost
- From $6,000
Product video
Shows the product itself, in use and up close.
- Length
- 30 sec to 2 min
- Runs on
- Product pages, listings
- Cost
- $6,000 to $25,000
Training video
Teaches staff or students a skill, step by step.
- Length
- 3 to 10 min
- Runs on
- LMS, onboarding
- Cost
- $6,000 to $25,000
Commercial
A concepted spot bought as paid media.
- Length
- 6 to 60 sec
- Runs on
- TV, CTV, YouTube, Meta
- Cost
- $9,000 to $50,000+
Many teams pair one explainer for the website with short product clips and ad cutdowns made from the same script and assets.
What is an explainer video?
An explainer video is a short video, usually 60 to 90 seconds, that shows how a product, service or idea works and why it matters, in plain language. It can be animated, live action or 3D, and it usually lives on a homepage, landing page, sales deck or onboarding flow.
Good explainers answer three questions in the first minute. We write every script around them.
1What problem does this solve?
The pain the viewer already feels, named in the first seconds.
2How does it work?
Three or four simple steps, shown visually rather than listed.
3Why is it better?
The one difference that matters, and what to do next.
What types of explainer videos do you make?
Eight formats, all produced in house. The right one depends on how abstract your product is.
60 to 90 sec
Animated explainer
Motion graphics for ideas you cannot film
60 to 120 sec
Live-action explainer
A presenter or demo filmed on set
1 to 3 min
Software walkthrough
Screens, UI and workflows explained
2 to 5 min
Onboarding explainer
Get new customers started faster
30 to 60 sec
Explainer ad cutdown
Short versions for paid social
1 to 2 min
Whiteboard or kinetic type
Simple, fast and budget friendly
How much does an explainer video cost?
Explainer pricing comes down to the style (animated, live action or 3D), the length, and how custom the design is. Each range is a bundled total: script, design or filming, voiceover and editing included.
| Package | Typical range | What it covers |
|---|---|---|
| Motion-graphics explainer, 60 to 90 sec | $6,000 to $10,000 | Script, style frames, voiceover, animation |
| Live-action explainer, one day | $8,500 to $12,500 | Presenter or demo filmed in one day, one edit |
| 3D product animation | Quoted per scope | Modelled product, mechanism views, renders |
| Explainer series | Quoted per series | Several videos sharing one style and voice |
Building a live-action explainer? Pre-production from $500, a full production day at $6,000 to $8,000, and editing at $2,000 to $4,000 per finished video, matching our rate card and budget estimator.
Why companies choose 7 Hills for explainer videos
Script first
We write and time the script before any design, so nothing gets animated twice.
Animation and live action
Motion graphics, 3D and filming under one roof, so the style fits the story, not our limits.
Technical subjects welcome
Software, medical devices and industrial products, explained without dumbing them down.
Real voice talent
Professional voiceover recorded to picture, or your own expert on camera.
Built for every channel
Website master plus vertical and square cuts for social, sales and onboarding.
You own all of it
Full usage rights to the finished videos and the project files you need later.
Explainer video by industry
What has to be explained changes by sector: workflows in software, mechanisms in medtech, value in finance.
Technology and software
Product walkthroughs and onboarding explainers.
Healthcare and biotech
Device, procedure and patient education explainers.
Manufacturing and industrial
Processes and machinery made easy to follow.
Finance and fintech
Products and processes explained with clarity.
Professional services
How your service works, from first call to result.
See all our work
Every explainer in our portfolio, filterable by type.
Related services
All video production services
Every service we offer, what it is for and what it costs.
Animated video
Motion graphics and 3D animation.
Product video
Demos, lifestyle and launch films.
Training and education video
Courses, onboarding and learning series.
Commercials and video ads
Spots for TV, CTV and social.
Corporate video
Company, investor and internal films.
Medical device video
Device explainers with claims reviewed.
What clients say about working with us
An explainer lives or dies on getting the details right. These are clients who trusted us with theirs.
They impressed us with prompt responses, ensuring we met all filming objectives without missing a beat. The quality fully met my expectations.
7 Hills Productions went above and beyond in terms of quality, professionalism, responsiveness, and timeliness. They captured our vision perfectly.
They did an amazing job providing a great product. Very easy to work with, we decided to keep working with them for a year-long campaign.
Explainer video production FAQs
How much does an explainer video cost?
Most explainer videos start from $6,000. A 60 to 90 second motion-graphics explainer runs $6,000 to $10,000, a live-action explainer filmed in one day runs $8,500 to $12,500, and 3D product animation and multi-video series are quoted from your script. Every range includes the script, design or filming, voiceover and editing.
How long should an explainer video be?
60 to 90 seconds for a homepage or landing page, one to three minutes for a software walkthrough or onboarding video, and 15 to 30 seconds for ad cutdowns. Shorter is almost always better.
How long does it take to make an explainer video?
About four weeks from kickoff to final delivery, 28 days on average. The script and storyboard take the first week or two, then design and animation or filming, then revisions. 3D animation and longer series take longer.
Animated or live action: which is better?
Animation is best for software, abstract services and anything you cannot film. Live action is best when trust depends on real people or a real product. Many explainers mix both, with a presenter on camera and animated graphics over the top.
Do you write the script?
Yes. Every explainer starts with a script we write and time with you, in plain language, before any design or filming starts.
Do you provide the voiceover?
Yes. We cast and record professional voice talent to picture, typically $300 to $600, or film your own expert as the presenter.
Can you make 3D animations of our product?
Yes. We model products and mechanisms in 3D to show internals, assembly and how parts move, which is ideal for devices and hardware that are hard to film.
Can you explain complex software or medical technology?
Yes. Most of our explainer work is technical: software platforms, medical devices and industrial products. We interview your experts, simplify without distorting, and have claims reviewed before production.
How many revisions are included?
Three rounds of revisions across script, storyboard and final edit, so changes happen early when they are cheap.
Where should we use an explainer video?
On your homepage and product pages, in sales decks and outreach emails, in onboarding flows and help centres, and as short cutdowns for paid social.
Do you make explainers in other languages?
Yes. We can record voiceover in additional languages and add translated captions, so one explainer serves several markets.
Who owns the explainer video?
You do. You get full usage rights to the finished videos, and we keep the project files so updates and new versions are easy later.
Get an explainer video quote
Tell us what needs explaining and who it is for. A producer replies within one business day with a style recommendation and a fixed estimate.
4.9 on Google5.0 on ClutchShot and edited in houseRaw footage included
Start your explainer videoReply within one business dayGet a quote
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