Beauty and fashion video production

We film for beauty, skincare, fragrance and fashion brands: campaign films, product and texture work, talent shoots, 3D product animation and the vertical cutdowns that actually run on social. Studio in Irvine, crews across Southern California.

One studio day usually produces the campaign film, the product cuts and a batch of verticals, which is how a DTC brand fills a quarter of content. Or build your own estimate in two minutes.

Lancome beauty brand video still Lancôme
28 dayson average from kickoff to final delivery
1 daycampaign film, product cuts and a batch of verticals
4.9rated on Google by our clients
5.0rated on Clutch

Beauty and fashion work we have shipped

Eight films for beauty, fragrance, personal care, wellness and accessories brands. Campaign work, product and texture, 3D animation and vertical social.

Lancome beauty brand video still 2:01

Lancôme brand video

Beauty campaign

A beauty campaign film with talent, lit and graded so the product reads the way it does in print.

GloryCloud scent experience film still 2:16

GloryCloud scent experience

Fragrance

Fragrance is the hardest thing to film. This one sells the experience rather than the bottle.

GloryCloud product video with models still 2:16

GloryCloud with models

Product with talent

Product in use, on talent, shot the same day as the pack shots so the whole set matches.

Lansley beauty promo video still 2:01

Lansley promo

Personal care

A personal care launch cut for paid placement, where the first three seconds carry the whole ad.

Massage chair video ad still 0:43

Massage chair ad

Paid ad

A 43 second wellness product ad, built for the feed rather than for a website hero.

Massage chair 3D animation still 0:31

Massage chair 3D animation

3D product

3D animation for what a camera cannot show: mechanism, materials and what happens inside the product.

Vertical brand videos for social campaigns still 3:39

Vertical social campaign set

Vertical social

A batch of vertical cuts from one campaign shoot. Shot vertical on the day, not cropped afterwards.

Chala bags lifestyle product video still 0:57

Chala bags lifestyle film

Accessories

An accessories brand shot in lifestyle context, cut for product pages and for paid social.

How a beauty campaign runs

Six steps from scope to delivery, and about four weeks from shoot day to the final film.

  1. Kickoff meeting to scope a beauty campaign video
    Scope and approvalsWe map the campaign, the channels it has to fill and everyone who signs off: brand, ecommerce and legal.
  2. Talent release and usage paperwork prepared before a beauty shoot
    Paperwork before camerasTalent releases, usage terms and any claim wording go through your team before the shoot day, not after it.
  3. Planning a beauty studio shoot with talent and styling
    Studio, talent and stylingWe book the studio, the talent, hair and makeup, and we build a shot list that covers hero, product and vertical in one day.
  4. Filming a beauty product with controlled studio lighting
    FilmingControlled lighting, macro and texture passes, talent coverage and vertical framing captured on the day rather than cropped later.
  5. Grading a beauty film so product colour matches the packaging
    Edit, grade and retouchFirst cut, two rounds of notes, colour grade so the product matches pack, captions, and every cutdown your channels need.
  6. Delivering finished beauty campaign files
    Deliver and protect the footageMasters, web files and social cutdowns, with footage access limited to the people you name.

Which beauty video do you need?

Four formats cover most of what a beauty or fashion brand buys. Pick by the channel it has to fill.

This page

Campaign or brand film

The film the whole season hangs off

Length
1 to 2 min
Runs on
Home page, campaigns, retail screens
Cost
$9,000–$13,500

Product and texture film

Show the product the way print shows it

Length
15 to 60 sec
Runs on
Product pages, marketplaces, ads
Cost
$6,000–$12,500

Vertical social batch

Fill a quarter of feed from one shoot day

Length
9 to 30 sec
Runs on
Instagram, TikTok, paid social
Cost
$6,000–$15,000

3D product animation

Show what a camera cannot reach

Length
15 to 45 sec
Runs on
Product pages, launches, ads
Cost
$6,000–$15,000

Most brands book these together: one studio day produces the campaign film, the product passes and the vertical batch. Paid cutdowns and channel versions are covered on the commercial video page.

What beauty and fashion video production means here

Beauty and fashion video production is the making of films for beauty, skincare, fragrance, personal care and apparel brands: campaign and brand films, product and texture work, talent and lifestyle shoots, 3D product animation, vertical social batches and paid cutdowns. 7 Hills Productions has produced this work for Lancôme, GloryCloud, Lansley and Chala, from a studio in Irvine, California.

One studio day usually produces a campaign film, a set of product cuts and a batch of verticals, which is what makes a full content quarter affordable.

1Who is it for?

Beauty, skincare and fragrance brands, personal care and wellness products, apparel and accessories labels, DTC and marketplace sellers, and the agencies buying on their behalf.

2What does it cost?

A typical campaign is $9,000 to $13,500: pre-production, one studio day and one finished film, plus cutdowns. Product-only days start lower.

3How long does it take?

About four weeks from shoot day to the final film, with two rounds of notes built in.

Every beauty and fashion video we make

Eight formats, each with a service page of its own.

1 to 2 min

Campaign and brand films

The film the whole season hangs off.

15 to 60 sec

Product and texture films

Show the product the way print shows it.

9 to 30 sec

Vertical social batches

Fill a quarter of feed from one shoot day.

15 to 45 sec

3D product animation

Show what a camera cannot reach.

15 to 60 sec

Paid ads and commercials

Built for the first three seconds.

1 to 3 min

Founder and brand stories

Why the brand exists, for press and retail.

1 to 3 min

Customer and creator stories

Proof from the people already buying.

30 to 90 sec

Channel and YouTube content

Longer cuts for the channels that reward them.

What beauty video costs in Southern California

Real ranges rather than a call for a quote. Every number below assumes one crew, one studio day and one finished film.

Beauty and fashion video pricing, 2026
PackageTypical rangeWhat it covers
Campaign or brand film$9,000–$13,500Pre-production, one studio day and one finished film, plus cutdowns
Product and texture film$6,000–$12,500One studio day, hero plus macro passes, one finished film
Vertical social batch$6,000–$15,000A batch of vertical cuts captured and edited from one day
3D product animation$6,000–$15,000Modelling, animation and finishing, no shoot day
Paid ad or commercial$9,000–$25,000Concept, one or two shoot days, and channel versions
Studio day at our Irvine stage$750–$1,500Stage only, crew and equipment quoted separately
Extra cutdown$750Any additional cut from footage already shot

Building your own scope? Pre-production runs $1,000 to $1,500, a shoot day $6,000 to $8,000, and editing $2,000 to $4,000 per finished film. Cutdowns are $750 each. A second finished film from the same footage adds an edit fee, not another shoot day. These match our pricing page and budget estimator.

Why beauty and fashion brands hire us

We own the studio

Our Irvine stage means controlled light, a long day without location fees, and product and talent shot back to back.

Product has to match pack

Colour grade is not a filter here. The film is graded so the shade on screen is the shade in the box.

Vertical shot vertical

Social cuts are framed on the day. Cropping a horizontal hero is why most brand verticals look wrong.

Texture and macro in the same day

Macro passes, pours, swatches and application coverage are captured alongside the hero film.

3D where the camera stops

Mechanism, layers and what happens under the skin are animated rather than faked with lighting.

One day, a quarter of content

A campaign film, a set of product cuts and a batch of verticals from a single studio day.

What clients say about working with us

Lancôme, GloryCloud, Lansley and Chala have hired us for campaign films, product and texture work, 3D animation and vertical social.

They impressed us with prompt responses, ensuring we met all filming objectives without missing a beat. The quality fully met my expectations.
Luke GasterFisher & Paykel
7 Hills Productions went above and beyond in terms of quality, professionalism, responsiveness, and timeliness. They captured our vision perfectly.
Bettina VirtusioKaiser Permanente
They did an amazing job providing a great product. Very easy to work with, we decided to keep working with them for a year-long campaign.
Ekin PehlivanCSU Channel Islands

Read more client reviews on Clutch and Google.

Beauty and fashion video production FAQs

How much does a beauty campaign video cost?

A campaign or brand film runs $9,000 to $13,500, which includes pre-production, one studio day, one finished film and cutdowns. Product-only days start lower.

How long does it take?

About four weeks from shoot day to the final film. Booking usually runs two to three weeks ahead.

Do you book talent, hair and makeup?

Yes. We handle casting, hair and makeup, styling and the release paperwork, and we agree usage terms before the shoot day.

Can you shoot vertical and horizontal in one day?

Yes, and we do. Vertical is framed on the day rather than cropped from a horizontal hero, which is why our social cuts hold up.

Can you match the product colour to the packaging?

Yes. The grade is built around the product, and we work from your pack and swatch references rather than a look preset.

Do you do 3D product animation?

Yes, for mechanism, layers and anything a camera cannot reach. No shoot day is needed for a purely animated piece.

Do you have a studio?

Yes, in Irvine. The stage runs $750 to $1,500 a day on its own, and it is where most product and talent work happens.

Do you work with agencies?

Yes. A large share of this work comes through creative and media agencies, white labelled where that is what the client needs.

Who owns the footage?

You do. You get the finished films and the masters, and access to the raw footage is limited to the people you name.

Start a beauty video project

Tell us the product, the channels it has to fill and roughly when you need it. You get a written scope and a number back, usually the same day.

4.9 on Google5.0 on ClutchShot and edited in houseRaw footage included






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